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TeenNick goes retro with '90s programming -- EXCLUSIVE | Inside TV | EW.com
TeenNick goes retro with '90s programming -- EXCLUSIVE
by Lynette Rice
If you’re a twentysomething who’s been jonesing for repeats of All That and Clarissa Explains it All, then this news is for you: EW has learned exclusively that starting this fall, TeenNick will dust off old faves like Rugrats, Kenan & Kel, Pete & Pete, The Amanda Show, All That and Clarissa and air them in a new midnight-to-2 a.m. programming block dubbed (appropriately enough) The ’90s Are All That. The tween cabler came up with the idea after seeing the huge interest in early Nickelodeon programming on social media sites. There are several Facebook pages — followed by millions of fans — that are devoted to Nickelodeon shows from the ’90s.
“At the time, we were completely devoted to that audience ages 9, 10, and 11,” Keith Dawkins, senior VP and general manager of TeenNick, tells EW. “It was ground-breaking and for the young viewers, a powerful and pivotal time in their lives. Those kids who are now 22, 23 and 24 want to bring that back.”
Over time, TeenNick hopes to use the retro block to showcase other ’90s programming and movies. So if you didn’t get a chance to see Good Burger then…
by Lynette Rice
If you’re a twentysomething who’s been jonesing for repeats of All That and Clarissa Explains it All, then this news is for you: EW has learned exclusively that starting this fall, TeenNick will dust off old faves like Rugrats, Kenan & Kel, Pete & Pete, The Amanda Show, All That and Clarissa and air them in a new midnight-to-2 a.m. programming block dubbed (appropriately enough) The ’90s Are All That. The tween cabler came up with the idea after seeing the huge interest in early Nickelodeon programming on social media sites. There are several Facebook pages — followed by millions of fans — that are devoted to Nickelodeon shows from the ’90s.
“At the time, we were completely devoted to that audience ages 9, 10, and 11,” Keith Dawkins, senior VP and general manager of TeenNick, tells EW. “It was ground-breaking and for the young viewers, a powerful and pivotal time in their lives. Those kids who are now 22, 23 and 24 want to bring that back.”
Over time, TeenNick hopes to use the retro block to showcase other ’90s programming and movies. So if you didn’t get a chance to see Good Burger then…
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