Sure that makes sense if you are talking about LIVE viewership. The fact of the matter is a lot of people watched LOST on DVD, live stream, illegal download and/or DVR. Defiantly up there as one if not the most popular shows of the 2000's.
The reality is, live viewership is still the #1 piece of data as to whether a show stays or goes. DVR/torrents/etc. that show a strong delayed viewing audience are nice to see by network heads, but they still want people watching live events where they cannot fast forward through commercials, these views are shared by the advertisers paying for said commercials. A few shows in the past ten years succeeded in getting another season due to fan uproar/campaigns (Judging Amy, Jericho, Moonlight, Chuck...), but they never got any better. Chuck's numbers are abysmal so far and it should have never been renewed for this season. It will not see a full season, let alone another season. It will be lucky to make it to January.
You also have to take into account this is NBC. Right now they are the weakest of the big 4 right now. They struggle to have high ratings on even there most popular programs. Chuck got renewed for a 4th season despite season three only averaging 6 million a episode. They are struggling bigtime and The Event even at 7 million viewers would be a win for them. But viewers are not as important as demographic. If they can stay around 3 million there they should be perfectly fine, but if it slips to 2 or below is when it becomes a problem. Castle, despite having 11 million viewers every week, almost got canceled because its demographic slipped a bit for a few weeks.
I agree, for NBC the ratings are "good," hence why it will undoubtedly get a full season. However, if ratings don't pick up and it still continues to drop a few here and there throughout the season, then NBC will have no problem dropping it after a year where they then have a new slate of Fall shows lined up to premiere next Fall once again. NBC and ABC's biggest issues are that they have nothing waiting in the wings to replace a few of their shows if they suck. They pretty much have to sit and eat their shit with a knife and fork. Across the board so far, none of NBCs new shows did that great. Comparing numbers of what they got, to what NBC would want, they aren't going to be there...so ultimately NBC is going to have to keep some shows that are performing badly simply because they can't dump so much from their lineup.
The demo for The Event was 2.9. It's total viewers and demo numbers were 3rd for its timeslot out of the big 3, and by a significant gap.
If you guys want a sci-fi fix on network TV check out No Ordinary Family. The pilot for that show was much better.
This show will not last more than one season. It cannot appeal to a large enough audience to make it a hit. Campy, fun-loving, apple-pie-American-family, AND super powers......just simply isn't a hit. It will appeal to wholesome families who want to watch with younger kids wo like superhero stuff, but it won't be "serious" and "mature" enough for the audience that counts (18-49) and wants depth.
Watched 2nd ep of The Event last night. Gotta admit, when the whole alien angle was finally admitted I was like' "not this type of shit
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," but the episode kept me interested. I'll continue to watch, however, they must be very careful not to take this storyline down the path of too much cheesy alien bullshit. People like paranormal and alien stuff if done like X-Files or Fringe, but if you go down the road of some lame, far fetched alien shit, this show will die in a glorious fireball explosion.