UFC 129 Moved Up One Hour; Change to All PPV Start Times Being Considered -- MMA Fighting
The UFC has bumped up the start time of the UFC 129 PPV from 10 pm eastern to 9 pm eastern. As such, the potential Facebook and the Spike TV prelims are expected to air at 7 and 8 respectively.
The article hypothesizes that the decision was made in part because A) it could attract more east coast viewers (the normal PPVs end at 1am) and B) it may lead to more coverage from media with tighter deadlines.
They will consider doing this more often if not all the time in the future.
The UFC has bumped up the start time of the UFC 129 PPV from 10 pm eastern to 9 pm eastern. As such, the potential Facebook and the Spike TV prelims are expected to air at 7 and 8 respectively.
The article hypothesizes that the decision was made in part because A) it could attract more east coast viewers (the normal PPVs end at 1am) and B) it may lead to more coverage from media with tighter deadlines.
They will consider doing this more often if not all the time in the future.
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