We just hear about all the useless shit right now because they can't/won't release any good information about the game. So just clog everyone's minds with a bunch of useless crap so that they think they are getting information. Broken sticks, helmets coming off, glass breaking, all this "live" stuff.
Hell I even think goalie running is a lot of shit because so far, out of all the gameplay you see, you never see a goalie getting fucked up, ran over, or even a guy in front of the net. Plus, you don't see a lot of EASHL teams doing the man in front, mostly because of EA's 'magical box' that allows defence to hit the fuck out of the forward and not get called. So hopefully that spin shit works.