They can do this on a flipping Friday, but WHY YOU NO DO THIS EVERY SATURDAY.
Fucking NHL, this is exactly the shit I have been saying to do. You got this sexy deal with NBC, so get those fuckers, and TSN and CBC all showing hockey on Saturday. Get pre-game shows like NFL does, like 2 hrs before game time, and get some good characters on the shows and you get a winner.
Just think of an line up of Pierre McGuire, get Jeremy Roenick on there as well, and add one more colour guy not named Milbury, and you got a sweet 2 hour show.