The strength of the promotion is the mix of talent. The top star, current IWGP heavyweight champion Tanahashi, is probably the best in-ring all-around talent in the business. The guy has it all, the look, the charisma, the incredible working ability and not just athletically, but his ability to understand when to do what is equal to anyone in wrestling. He also has the aura of being a real world champion who can both look and play the part. Earlier in his career, his being a small heavyweight and a pretty boy type helped and hurt. It helped in that he could get sympathy, and he was always popular with women, but guys didn’t warm up to him as quickly. That’s changed over the years, and he can project at a world champion level.
His two major rivals are Tetsuya Naito, who in a lot of ways is a younger version of himself, and Kazuchika Okada, the top heel. No promotion in the world has done a better job with a new wrestler than New Japan with Okada. He returned from TNA, where he did nothing, on the Jan. 4 Tokyo Dome show with the plan of making him a top star by making him world champion. WWE has tried the same thing, with mixed results. At first Okada stumbled, with his playboy character seeming not to fit. But he came a long way in a short period of time, a lot because of working against Tanahashi and Naito, as well as Hirooki Goto.
But everyone has their own distinct character and working style. When it comes to the world title, they are loaded with guys who can step in as revolving challengers from the regulars. Nagata is the older former champion, but is still among the best workers in the world. While it probably took him a couple of years to shake the Cro Cop loss, this fan base now doesn’t even know that existed, and probably wouldn’t care. He’s now the great worker in the mid-card who can hang with and beat anyone in the main event, with his believable style, great facials and fire. Minoru Suzuki, one of the Pancrase originators, is a charismatic heel who plays the arrogant shooter who looks like he’s being uncooperative in his matches. That creates this idea he’s a heel asshole going against the grain when it’s actually his working style that clicks. Togi Makabe is the brawler, whose chain, entrance music and big moves like the kneedrop, were taken from the late Bruiser Brody. Goto is a guy who has won the big tournaments, and beaten everyone at one time or another, but never wins the real big one. Nakamura was Tanahashi’s career rival, who at one point was groomed to be the top star of the company because he was bigger and had the strong background as a college wrestling star. But he was only so-so in the ring and had below average charisma. He’s remade himself with a new character and can always headline and do well if needed, perhaps like the Carolinas Greg Valentine to Tanahashi’s Ric Flair. There’s even Satoshi Kojima & Hiroyoshi Tenzan, a legendary team from a decade earlier, who are both no longer top singles guys due to injuries, but are very effective as the “house” tag team.
Then there is the junior heavyweight division. The big star is actually a full-time foreigner, Fergal “Prince” Devitt, who is also one of the best workers in the business. But it’s filled with talented foreigners like Low Ki, Alex Koslov and Rocky Romero, and perhaps Alex Shelley joining the ranks. There are also Luchadors from CMLL, which works closely with New Japan, like Angel de Oro, who have gotten a following. And there are the veterans like Jushin Liger, still a legend at 47 years old who is the guy who used to have the fireball fastball and remade himself and kept his career strong with a knuckleball when his heat died down. There is also Tiger Mask, who, if nothing else, is the continuation of a gimmick that has been part of the junior heavyweight division on-and-off for 31 years.
There is a weakness in the foreign department. By going to the finals of the G-1 tournament, Karl Anderson (Chad Allegra), who had a back-and-forth program with Nakamura and beat Tanahashi to get to the finals, is positioned as the top foreign star. Anderson is a very good worker who has been a regular here so long that he had adapted to the style. For years he was the junior member of the Bad Intentions tag team with Giant Bernard. Other foreign heavyweight regulars include MVP, who they pushed as Intercontinental champion, and Lance Archer, while Shelton Benjamin has worked some, including G-1. Archer is learning the style and fits what has traditionally worked in Japan with the tall powerful heel, the role that dates back to the Sharpe Brothers in the 50s. A good wrestler with that size who can handle Japan is hard to find. The changes in the U.S. business as well as the Japanese business make it impossible they will ever have the kind of foreign roster they’ve had in the past. Benjamin can still impress with athletic ability, and is still missing some in charisma. He probably could do well in the right tag team situation but I don’t see him as a main event single. Anderson should probably be getting an IWGP title shot at a smaller arena in the next few months, which would be the biggest singles match of his career.