I can't get upset at the Premium service. Is it much like CoD: Elite? Yes. However, it ultimately saves you money if you planned on buying all of the DLC even if you already had Back to Karkand. However, if you're upset at the direction of the DLC (Close Quarters) because you feel Battlefield is about large maps and vehicle combat, I can see your point, but it doesn't have much to do with the service Premium provides. EA could have opted to make you pay for each DLC individually and make you pay extra for the cosmetic stuff. :dunno:
I can see your point at EA trying to make a buck with the unlock shortcuts, but people are willing to buy them. It's not like they'll be better than someone who worked to unlock the same items, and it's not like they're getting anything extra.